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Gaslink intially approached our team hoping to search engine optimize their website. However, having previously been built using a do-it-yourself web solution, the site showed little potential for ranking anywhere among the top results for organic search results. We decided to start from scratch, building a custom solution that would bolster significantly more room for improvement on the SEO forefront.
Staying true to the brand that Gaslink has established, we used the vivid blues and greens of the logo to create the primary colour palette that we would be used on the web. Clean, simple and professional, the design was a welcomed breath of fresh air in comparison to the former online presentation.
In the interest of continual improvement, we also outfitted the site with a blog and an a offers section, where Gaslink can not only generate brand awareness, and offer user/costumer incentive, but contribute to the site's overall ranking as well by way of relevant content.
And Although Gaslink is still on the climb to the top of the ranks within the search results for Heating and Cooling services within Barrie Ontario and surrounding areas, we foresee positive results in the near future. With a refined platform, and a sharp new responsive design, for an optimized mobile experience, the website is prepared for some serious increase in traffic. Now the only thing left to do, is to start showing it off. Take a look for yourself at www.gaslink.ca
